I purchased two phones from Wirefly.com in July, 2010. In December 2010, one of the phones was lost. I called AT & T to report the lost phone, they put a hold on the phone so no calls could be made. A week later I purchased a new phone (from AT&T) and had the hold removed from the line.
About a month after doing this I received a phone call from Simplicity (aka Wirefly), they told me that since I cancelled my phone service, I owed them an early termination fee of $200. I explained that my phone service was not cancelled, it was transferred to a new phone and was told that the situation was resolved and they would update my account.
In February, I began receiving phone calls from a collection agency (Infinity Group), to collect the $200 early termination fee on behalf of Wirefly. Infinity was unable to provide any information or access any information about my account and they suggested I call Wirefly. Once again, I contacted Wirefly and was told they would forward the information to their finance department. The phone calls from Infinity (collection agency) continued. I continued to contact Wirefly, spoke to manager after manager, was unable to get the problem resolved. Wirefly continued to say that I owed them the $200 because I cancelled my phone service and per the contract I owed them a fee because I did not return the phone to them or report the phone lost.
As a final attempt to resolve the issue, I asked Wirefly to forward me a copy of the part of the contract that stated I needed to report a lost phone to them. Low and behold, after reading the the fine print in the contract, I found the section they referred to. BUYER BEWARE - the customer service was the worst I ever received, the contract was very poorly written and misleading. If you order a phone from Wirefly and lose it, make sure to report the loss to your phone service provider AND Wirefly. My advice is to pay the extra money and deal with a reputable company.